What are QR Codes?
Quick Response Codes, or QR Codes as they are commonly called, are "a two-dimensional bar code that is widely used to cause a Web page to download into the user's smartphone when scanned with a mobile tagging app. The Web page typically advertises a product or service but can promote anything such as a concert or other local event" (PC Magazine Encyclopedia, 2013).
"A QR Code is a barcode that contains data that can be read by a phone's camera. Most smartphones come equipped with software that allows them to download a QR Code reader. Once you download a reader, the phone's camera acts like a scanner, allowing it to 'read' the barcode. These codes, once scanned by your phone, can provide you with a URL, contact information, SMS, or similar links to information right on your phone" (Library Research Guides, 2013).
A brief introduction into QR Codes | How QR Codes are used for advertising and how consumers can be involved |
Examples of where QR codes can be found and/or used:
| QR codes can be used to raise money for causes: |
Five tips to know about QR Codes...
1. QR Codes are square in shape and serve a similar purpose as that of a bar code found on items you purchase. Both direct users to specific information determined by creators to be of benefit to those accessing this information.
2. Just like an every day consumer cannot scan a bar code without a special scanner found at stores (strategically placed throughout a store at the end of an aisle or at the register), an individual cannot scan a QR Code without having a smart phone with an app that allows them to "read" the QR Code and access its information.
3. Once scanned, QR Codes can take individuals to whatever information the creator of the QR Code perceived as being beneficial for others. This could take individuals to a web-based word document, pdf file, a website, etc.
4. You can create your own QR Codes for your own purposes! Visit the following sites: Kaywa, QR Stuff, and Visualead. These are just some of the sites to access to create your own QR Codes.
5. Start looking for QR Codes in your own community!
Site Creator's Contact Information
If you have any questions regarding QR Codes or would like additional information or clarification, please contact me by any of the means listed. Your thoughts and input are appreciated!
Expo Alternative Learning Center
1410 Independence Ave.
Waterloo, IA 50703
Office: 319.433.1930
Fax: 319.433.1933
References
Library Research Guides. (2013, January 22). What is a QR Code? Boise State University: Albertsons Library. Retrieved from http://guides.boisestate.edu/QRcodes
QR code. (2013). Definition of QR code. PC Magazine Encyclopedia. Retrieved from http://www.pcmag.com/encyclopedia/term/61424/qr-code
QR image. Retrieved from http://grumomedia.com/wp-content/uploads/GrumoMedia_QR_Code_01.png

